What was special about the 27 Club Leeds brief was that the design had personal significance so there was more care in the treatment of the design to respect the artist.
The final design is a cover that strays far from typical associations of cover art of this genre, demonstrating how each element has been informed by a unique fact specific to the group. This made the design feel both personal to the artist and designer. The use of typography is unlike the style of my design practice. It was good to break from away my norm and to give my work a new perspective.
The benefit of entering small open competitions like these is the chance to see other peoples entries, which is both exciting and opens up new ways of thinking about design. It also helps in getting exposure for me as a designer. Entering more briefs like these will help in getting my work into public forums, building an identity for my work that people can recognise and get familiar with.
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